Description:
This course will lead you step-by-step through the development of a strategic plan, beginning with a powerful mission statement, analysis of your organization's strengths and weaknesses, and assessment of your competitive position. It includes tips on how to communicate the plan throughout the organization, convert it into action by developing supporting tactical plans, and reinforce results at all levels.
Strategy 1: FORM a Strategic Business Mission Statement.
Tip: Keep the Statement Simple.
- Remember that simple does not mean short.
- Convey the organization's sense of purpose.
Tip: Involve as Many Stakeholders as Possible.
Competencies
- Form a mission statement.
- Keep the statement simple.
- Involve as many stakeholders as possible.
- Rely on the mission statement for advice.
- Craft a plan.
- Set objectives.
- Identify required activities.
- Develop plans at all levels.
- Implement the plan.
- Communicate the plan.
- Reward performance.
- Evaluate performance.
- Establish performance standards and measure performance.
- Compare performance to established standards.
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