ADVERTISING DESIGN PROGRAM


Advertising is seen everywhere, from newspapers and magazines, to billboards and the Internet. It is a world of concepts and ideas to communicate, inspire, and entertain. A successful advertiser must be able to think like a marketer, a psychological analyst, an artist, and the target customer.

Key2Careers College provides a solid design foundation combined with hands-on experience in the marketing and business side of advertising. With topics such as conceptualization, storyboard development, Internet communication and art creation, you'll learn how to generate the prefect visual message to trigger the intended reaction. On the technical side, students will learn industry-specific software including QuarkXPress, Dreamweaver, Flash, and a range of Adobe products.

As you progress through this program, you'll find opportunities to utilize your advertising concepts while you learn the production and tactics behind a successful advertising campaign.

Software Applications
   1 Photoshop
   2 Illustrator
   3 InDesign
   4 QuarkXPress

Professional Portfolio
The student will develop a professional portfolio when studying the program. A professional portfolio which contains student’s best and most creative work is a showcase to prospective employers and clients so they will have a better understanding of your creative style. In the Diploma Program, a strong emphasis is placed on development of professional portfolios to help launch your career quickly.

Duration
  

   Course Outline